Brand
Brand & Identity Systems
Naming, visual identity, and technical brand guidelines built to ship straight into product — not sit in a PDF.
Digital Growth Systems for Health, Wellness & CPG Brands
ToolBX helps supplement, wellness, CPG, telehealth, med spa, and ecommerce brands build websites, funnels, product pages, checkout flows, and marketing systems that turn attention into revenue.
CPG Brand Websites
Supplement Ecommerce
Health & Wellness Funnels
Telehealth Growth Systems
Built to convert — not just to look good.
Every module below plugs into one connected system — brand, site, store, funnels, and the automation behind them — so attention turns into revenue instead of leaking out.
Web
Conversion Websites
WordPress and custom builds designed around one job: turning visitors into patients and paying customers.
Commerce
DTC & Supplement Ecommerce
Shopify storefronts, product pages, and subscribe-and-save checkout tuned for higher AOV and lifetime value.
Telehealth
Intake & Rx Funnels
Compliant GLP-1 and telehealth funnels, intake flows, and consult booking — built HIPAA-aware from the start.
Growth
Paid Media & Creative
Meta and TikTok creative, landing pages, and testing systems that scale ad spend without torching margin.
Ops
Automation & Backend
CRM, follow-up sequences, and automation that keep the business moving without your hands on every step.
Not sure which layer you need first? Start with a call — we’ll map it.
Book a Call
Selected work
Built for health, wellness, and CPG brands where the site has to perform.
Not just design — the full path from first click to product page, checkout, subscription, and the follow-up that keeps customers coming back.
Featured build
MetaHealthRX
Telehealth & wellness brand · ShopifyA full health-brand experience — sharp positioning, clean product and program pages, built-in patient trust, and a checkout flow structured to convert.
What we built
Scope
Brand identity & UI system
Pill UI · Inter
Conversion homepage
Custom Liquid
Product & program pages
Shopify
Merch storefront
Collection grid
Checkout & subscription flow
Sub + save
Supplements · Shopify · Launch
ORIVA
Supplement brand structure, product storytelling, and conversion-focused ecommerce pages for performance wellness.
Health commerce · Paid ads · CRO
Bodi Envi
Product experience, landing-page direction, and paid-ad conversion support for a GLP-1 health brand.
Telehealth · Intake · Funnel
Get Slims
Telehealth site structure and patient flow built around intake, qualification, and action.
See a build that fits your brand? Let’s map yours, end to end.
Book a Call
Process
Built like a brand. Wired like a commerce system.
We map the product, offer, audience, platform stack, checkout path, and growth plan before anything gets designed — so you don’t end up with a good-looking site that doesn’t sell.
01
Strategy
Strategy before design
We define the brand position, product story, audience, offer, funnel, and conversion goal — so the build has a real business purpose.
02
Build
Build the site & commerce flow
Homepage, product pages, landing and offer pages, checkout flow, service pages, and the trust-building sections that carry them.
03
Systems
Connect the growth tools
Checkout, subscriptions, email, SMS, CRM, pixels, analytics, booking, intake, and tracking — wired so nothing leaks.
04
Optimize
Launch, learn, improve
After launch we use real behavior, ad traffic, search data, and conversion signals to keep sharpening the site and funnel.
Have the product or offer — but not the system behind it?
Let’s Map It OutThe Stack
The platforms behind a brand that can actually scale.
ToolBX builds around the tools health, wellness, ecommerce, CPG, and telehealth brands actually need: ecommerce, checkout, subscriptions, email, analytics, landing pages, booking, intake, HIPAA-conscious workflows, LegitScript-focused structure, and paid traffic.
Connected Growth System
Design is only useful when the backend can support the business.
A supplement brand, wellness store, CPG product, telehealth offer, or med spa funnel needs more than a good homepage. It needs the right tools connected in the right order, especially when HIPAA-conscious workflows, patient intake, and LegitScript-focused advertising structure matter.
Traffic
SEO / Meta / TikTok / Google
Website
WordPress / Shopify / Webflow
Conversion
Product Pages / Funnels / Booking
Compliance Path
HIPAA-Conscious / LegitScript-Focused
Retention
Email / SMS / Subscriptions / CRM
01 / Website
WordPress, Shopify & Webflow Builds
Clean, fast, conversion-focused websites and landing pages built around the way your brand actually sells.
02 / Ecommerce
Checkout, Subscriptions & Product Flow
Product pages, bundles, subscribe-and-save, offers, checkout paths, and retention flows for health, wellness, and CPG brands.
03 / Marketing
Tracking, Pixels, Email & Campaign Pages
Landing pages, Meta/TikTok/Google tracking, analytics, Klaviyo flows, lead forms, and campaign-ready funnel pages built to support paid traffic.
04 / Health Compliance
HIPAA-Conscious & LegitScript-Focused Flows
When the offer needs consults, booking, intake, subscriptions, product education, or regulated health advertising, we structure the website around cleaner patient action, trust, and approval-focused requirements.
Platforms and tools we can build around
WordPress
Shopify
WooCommerce
Webflow
Elementor
Klaviyo
Recharge
Loop Subscriptions
Meta Ads
TikTok Ads
Google Ads
GA4
Search Console
Bask
CareValidate
IntakeQ
HIPAA-Conscious
LegitScript-Focused
Start the Conversation
Have the product, offer, or idea? Let’s build the system behind it.
Whether you are launching a supplement brand, improving a CPG ecommerce site, building a telehealth funnel, or creating landing pages for ads, we can help map the next move.
Built for where your brand is right now.
Start with a focused build, a full website system, or ongoing growth support depending on what your business actually needs.
Project Inquiry
Tell us what you are trying to build.
Drop the basics below. We’ll look at the offer, platform, compliance needs, and next best move so the build starts with a clear direction.
Start with clarity
Tell us what you have, what is not working, and where you want the brand to go. We’ll help map the website, funnel, commerce flow, and growth system around it.